58th DMAi Unconference and Unwind !

Influencer marketing is becoming an effective way for brands to generate big returns on social. As new influencers emerge on different social networks, businesses are looking to connect with those influential people and their followers. - Source Adweek

To discuss the current challenges and opportunities around this new medium, DMA is pleased to announce twin round tables at Delhi on 8th May and at Mumbai on 27th May in an ALL NEW format. 

Key Highlights of the Event:

- What is Influencer Marketing.
- Why Influencer Marketing is the fastest growing form of marketing?
- Social and Mobile first consumer does not believe in advertising that is hit on his face.   Believe in knowing the reality of a product by going online.
- Key Issues brand face in understanding and reaching out to Influencers.
- Key Metrics to track .